Founder's Name and Background
Esthé was founded by Themis Ouzounidis, who envisioned creating a new chapter in his family's textile history, combining his passion for fashion with the craftsmanship passed down through generations.
Year of Foundation
Not disclosed to the public.
Best Known For
Romantic and playful pleated garments rooted in Greek craftsmanship.
Tiny Biography
Esthé is a contemporary fashion brand based in Thessaloniki, Greece, known for its distinctive pleated designs that balance femininity with modern expression. The brand creates both statement pieces and transseasonal staples, designed to elevate everyday wardrobes while maintaining an accessible price point.
Rooted in a commitment to quality and sustainability, Esthé works closely with local communities in Greece and Bulgaria, operating through an ethical, low-stock and made-to-order model to minimise waste. Using materials such as organic cotton, recycled fabrics, and deadstock textiles, the brand embraces a circular approach to design, combining thoughtful production with a strong environmental and social focus.